Smartphone adoption has been explosive and is accelerating. Most Austin cell phone users have this functionality now, and nearly all of the rest will be adopting it over the next few years. Any smartphone user at a CapMetro bus stop should be able to purchase a fare or pass, display a ticket (probably via a bar code), and know very precisely when the next available bus will arrive at any stop. MBTA (Boston) now has this capability, and it is commonly implemented in European transit systems. This would give CapMetro a much better idea about how people actually use its services, and could also provide it foundational data that it could leverage in synergistic marketing initiatives with local businesses. Would riders value discounts from businesses near their stops more than those from competitors far from them? Could businesses build customer loyalty by offering free or discounted fares with specific purchases? I'm betting the answer to both questions would be a slam-dunk yes.

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West White over 4 years ago

Using iPhone services like Passbook would be a great way to accomplish this. The main reason I don't ride the bus when i'm out and about is I don't carry cash. Having a smartphone with my bus pass stored in it would make things much easier.

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Alina Frandus about 1 month ago

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Stephen Hawking 25 days ago

Cell phone selection has been unstable and is quickening. Most Austin phone clients have this usefulness now, Essay Writing Service UK Best and almost the greater part of the rest will receive it throughout the following couple of years. Any cell phone client at a CapMetro transport stop ought to have the capacity to buy a toll or pass, show a ticket (most likely by means of a standardized identification),

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Kendall Steven at December 05, 2017 at 9:36pm PST
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laura martin at December 08, 2017 at 5:55am PST

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